Publicity and Marketing
Publicity and marketing activities are crucial in helping a book do well, and this is all the more important for a self-published author. In this section, you’ll find articles and information on marketing yourself as a professional writer, as well as advice on publicity campaigns and creating strategies to help your book fly off the shelves.
Over the years I’ve struggled with this question, finding it impossible to judge my own work. Adept at knowing when someone else’s manuscript hits...
As an author, you’re used to writing largely behind the scenes, but then, the book that you’ve been working on in snatched time has now become a...
That’s because the idea of a mailing list might sound old-fashioned at first. Isn’t email old news now? But nothing could be further from the...