Blog
4 min read
Edited
8th December 2020
1. Create a website for your book
Marketing campaigns accompanying Wes Anderson’s films are legendary. For his latest feature, ‘...
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Publicity and Marketing
Publicity and marketing activities are crucial in helping a book do well, and this is all the more important for a self-published author. In this section, you’ll find articles and information on marketing yourself as a professional writer, as well as advice on publicity campaigns and creating strategies to help your book fly off the shelves.
Blog
6 min read
Edited
17th December 2020
Right pleased I was, winning the W&A blurb competition, the prize being a publishing package with the Amazon-owned Createspace. Partly my own...
Article
4 min read
Edited
29th September 2020
Right. First off, I don't mean 'epic' as in huge, expensive, noisy and filled with explosions and fireworks (although it's totally fine if you want...
Article
6 min read
Edited
29th September 2020
'When's the film out?' ask school kids, when I show them the trailer for my latest novel, Feral Youth. This is a fair question, as it looks like a...
Article
6 min read
Edited
29th September 2020
'What's the best way of getting people to know about my book?' asked an author, at the end of a talk I recently gave on marketing.
Article
2 min read
Edited
29th September 2020
Promotional materials supporting a title should be written in a style that is appropriate to the book. Do not make a beach-read sound like a literary...