Can you suggest a publisher for a management book with the title "Profiting from Integrity: The New Competitive Frontier".
The book sets out the empirical evidence that heightened integrity delivers superior profitability for corporations. Using evidence based argument, a pro-integrity business model is proposed. The business model is then tested against a case study multinational corporation where I was its CEO.
Many thanks in anticipation of your kind help. Alan
Dear Alan
You give some very clear details, in jargon-free language, of the type of book you want to have published.
The question a publisher will want answering is "Will this book sell in large enough volumes to be worth publishing?" Before you offer it to any publisher you will need to be able to offer reasons why your book will attract readers.
How is it different from other management books? - Drucker, among others, was advocating integrity 50 years ago.
Your description makes it sound like an academic text. Is it? Or is it something a businessman might pick up casually in an airport?
Before you offer your text to anybody at all, it may be worth your while running it past an editor (This service is available - for a fee - through this website; but I'd shop around if I were you, not for price, but to find an an editor with whom you feel comfortable). A good editor will not merely help you minimise errors, but focus your writing so that it has maximum impact on your target readership. Clarity on its own is not enough! Your editor might then be able to recommend an agent - even, perhaps, open the door to an agent, which is normally a difficult and time-consuming task. The agent then has the job of placing your book with the best publisher for you, so that sales are maximised.
I wish you the very best of luck in your venture - heaven knows we could do with more integrity in all aspects of our civic life!
All the best
Penny